The Marketing education is especially aimed at those who work in the hotel and restaurant business and want to learn more about how you can market your company in the digital channels. Course lecturer is no less than Nils von Heine, entrepreneur, lecturer and digital communication consultant for 15 years.
This basic course is an introduction to how you can start working with your online marketing channels. During the course, you will learn how you can with a few simple means optimize your digital marketing and ultimately drive more traffic both online and to your physical business. During the course, you will also get concrete tips on tools that you can use to both measure and analyze your digital presence.
About the education
During this training in Digital Marketing, you will gain basic knowledge in:
The basics of the Internet
– People, experiences and content
– The digital ecosystem
Purchased visibility and advertising
Data and analysis
The education is a theoretical basic course and no prior knowledge is required.
The entire education includes teacher-led films. This means that a teacher explains to you in a simple and clear way.
The teacher tells in a clear and distinct voice. The information that the teacher tells you is important and you can rewind both forwards and backwards in the films at any time. You can watch the films (and the questions) as many times as you want during your training period, which is 6 months, even when the tests have been completed.
After each film, a sample is presented. These samples have a barrier of 90%. This means that you must be at least 90% right before you can continue in the education. That is, by passing a partial exam, you unlock the next part of the education.
The tests consist of questions and answer alternatives. You choose the right answer by clicking in your choice. For some questions, several answer options may be correct and you will then need to click on several options.
Towards the end of your education, you will take a final exam where your knowledge will be tested again.
Course Certificate / Diploma
After completing your education with us at Krogarna.se, you will receive a course certificate, which you save in pdf format. This document shows that you have a quality-assured education in the basics of digital marketing.
Help & Support
We at Krogarna.se are always available for you. Do not hesitate to call, or email firstname.lastname@example.org if you have questions or concerns.
Call us directly on 010-157 80 82